Ideas Pret is seriously getting better with each collection. Ideas Pret, being one of favorite brands, always excites me every time it comes out with a new collection.This time round the Collection is not only more vibrant and dynamic in terms of design but has more fun cuts and silhouettes as well. The Tropical Amazon is the third Collection in their Digital Dreams series.

If you are looking for comfort with basic cuts and great design look no further. The Tropical Amazon collection by Ideas Pret is oozing with abstraction and color. The patterns are edgier and more complex than the predeccessing collections. The brand is evolving into better design aesthetics and is also diversifying their fabric choices by not limiting to just one or two. The material used in the current collection is Cambric, khaddar, viscose and crepe silk.

The inspiration, as the name suggest, are the exotic tropicals. From the radiant and intense color palette as well as the patterns inspired the flora and birds as well as scenery translated into more surreal designs illustrating the tropical allure.

The Collection is now in stores as well as online on the WEBSITE retailing from PKR 1875 TO 2750 for the casuals and PKR 5500 TO 7000 for the slightly more formal pieces.

You can find more info and updates on their FACEBOOK page as well.